About six months ago I was hired on as a contract Social Media Specialist for AdoptUSKids. Two weeks ago I was chatting with one of my colleagues, who in fact had been instrumental in the creation of the position I now hold. She had written the job description, screened applicants, and been in on all of the interviews. Our conversation was about that process.
It came up that I had found out about the position through a Twitter connection, and we both recalled how I had made an initial inquiry about the position via Twitter. She told me that when the job had posted, she decided that anyone who inquired about the job, duties, etc via social media would automatically get their resume reviewed. Makes sense, right? If someone's interested in a job in social media, it only makes sense that they ought to demonstrate a willingness and comfort level with reaching out via that channel. So I asked her how many people besides myself had done so. Her answer stunned me.
They had between 40-50 applicants for a job titled "Social Media Specialist", and not a single one of them made any kind of contact or inquiry related to the job via social media (except me).
Now don't get me wrong, there were other good applicants, at least according to my colleague, and this post is not about tooting my own horn. Rather, the point I want to make here is this:
If you want people to believe that you're a social media professional, you've got to ACT like it!
So, if you are now or in the future find yourself searching for employment in the social media field, do NOT fail to demonstrate a capability and willingness to reach out via that channel. Am I way off base here? Maybe, but my current employer didn't think so.